Google has banned the term “netbook” from being used in ads placed on its wildly popular Adsense network. Why, you ask? Well apparently, the term “netbook” is a trademark owned by Psion. Anyone remember Psion’s Netbook Pro? No? You aren’t alone. Last year when the netbook world started heating up, Psion was warning manufacturers that [...]
Monetization
Google dominates ad server market, study shows
It will surprise no one that Google accounts for a lion’s share of the ad server market. However, it may come as a shock that Microsoft holds only the equivalent of a lion’s paw. Attributor, a content-tracking company, analyzed ad server calls across 75 million domains in October. According to the data Attributor released this [...]